Katie White, owner of Somerset-based dog walking and photography company Pooches & Paws, asked me to design her a logo and some fun and illustrative assets she could use to get her name out there.
I designed her a cohesive brand identity that could be used for various different applications, which has helped to set her apart from the competition.
Her new logo, which doubles as her social media profile pictures, helps to easily communicate her services straight away, showing an illustrated dog leash. This theme and colour scheme is echoed across her other assets, helping to create a cohesive look.
Below shows the printed assets and Instagram posts I designed.
